Integral Ad Science

Integral Ad Science (IAS) is a publicly traded technology firm based in the United States that assesses the worth of digital advertising placements. Integral Ad Science is noted for its TRAQ, a patented media quality index, and for tackling issues including fraud, viewability, and brand risk.

IAS maximizes the value of every impression by guaranteeing that advertising is seen by actual people in safe and appropriate venues, enabling contextual targeting, and optimizing supply chains. For the world’s largest brands, publishers, and platforms, our objective is to be the worldwide bar for trust and transparency in digital media quality. This is accomplished via data-driven technologies that provide actionable real-time signals and insight.

IAS’s core values:

Innovation
Accountability
Inclusiveness
Honesty, transparency and integrity
Customers come first
Risk-takers and action oriented

Key features:

We co-innovate with the ad tech community to create integrated solutions
We put our clients first, creating partnerships that solve your unique challenges
We move quickly to help our customers stay ahead of a rapidly shifting digital landscape

Office Locations

HEADQUARTERS

95 Morton Street, 8th floor

New York, NY 10014

USA

Rua Prof. Atílio Innocenti

165 Vila Nova Conceição

São Paulo/SP –CEP: 4538-000

Brazil

5th floor

16 New Burlington Pl

London W1S 2HX

United Kingdom

WeWork – 4 rue Jules Lefebvre

75009 Paris

France

12F Hibiya Mitsui Tower

1-1-2 Yurakucho Chiyoda-ku

Tokyo, 100-0006

Japan

Level 9 50 Pitt Street

Sydney, NSW 2000

Australia

Integral Ad Science Data

Founded:	20099
Employees:	600+
Revenues:	Over $100 Million
Social Presence:	8.8k
Website Traffic:	-

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Integral Ad Science Info

Types:	Ad Fraud
Ad Formats:	-
Models:	-
Trading Models:	-

Integral Ad Science News

Listen up: in-app audio advertising faces rising fraud threat Posted on March 17, 2023 by Anne Freer A study by Integral Ad Science found that the majority of media experts were concerned about audio ad fraud while....

Articles from the Integral Ad Science blog:

A Privacy-First Approach to Driving Results Ensuring data privacy while gaining actionable insights is more crucial than ever. As marketers strive to capture consumer interest and measure the effectiveness of their campaigns, innovative solutions...
IAS’s Commitment to Media Quality This update addresses a recent report by a third-party who inaccurately represented our technology. At IAS, we are driven by a singular mission: to be the global benchmark for trust and transparency in...
What Is Click Fraud? Click fraud stands as a persistent threat that undermines the integrity and effectiveness of online marketing efforts. Simply put, click fraud involves the deceptive practice of clicking on online advertisements...
RESEARCH: The State of Social With the U.S. election season upon us, ensuring brand safety has never been more critical — especially in social feeds. Leverage this study to understand how brand receptivity is influenced by the content...
3 Things Marketers Must Know About Emerging Media ...

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