Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers — no matter the screen or location, no matter who, what, or where a customer is. With an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
Verve Features & Services
Features
- In-app Mobile
- CTV Advertising
- User Acquisition
- Privacy-First
- Performance SSP
- Premium Brands
Services
- Mobile advertising
- Local mobile publishing
- Location based targeting
- Premium audience targeting
- Mobile monetization
Office Location
HEADQUARTERS
Karl-Liebknecht-Straße 32
10178 Berlin
Germany
Verve Info
Types: | CTV Advertising, DSPs, In-game Advertising, Mobile Ad Network, SSP |
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Ad Formats: | Banners, In-App, Interstitial, Native, Rewarded Video, Video |
Models: | CTV |
Trading Models: | Programmatic, Real Time Bidding |
Verve News
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Google and Verve join Remerge podcast to share updates on Privacy Sandbox Posted on July 24, 2024 by Nayden Tafradzhiyski Earlier this year, Remerge and Verve became the first DSP/SSP partnership to work with Google on testing the Android Privacy Sandbox,....
Verve Insights
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Get on board with on-device cohorts Posted on August 06, 2024 AdExchanger/Verve Brands are in need of advertising solutions that align with their own commitments to data privacy.....
Articles from the Verve blog:
- Video ad formats put VideoHeroes revenues on the fast track Ad requests and revenue surge with precision targeting and high-impact ads.
- Building better video ad experiences with HyBid SDK Full-screen video ads have become a powerful tool for in-app advertising, capturing attention for both branding and performance campaigns. In this blog, we’ll explore how publishers and advertisers...
- Keeping cookies won’t derail the ID-less future This week’s big cookie news might be a bombshell for some, but it doesn’t actually change much. Yes, Google isn’t eliminating third-party cookies in its Chrome browser. But cookies’ usefulness...
- Back to Basics: DMPs vs. CDPs vs. Data Clean Rooms As privacy regulations and consumer expectations evolve, some data signals are fading away. This means advertisers need to use their first-party data more efficiently to target audiences effectively. Three...
- In conversation with: Modern approaches to in-app measurement with Maor Sadra, CEO of INCRMNTAL Beyond the basics: evaluating ID attribution, SKAdNetwork (SKAN), media mix modeling (MMM), and Incrementality in modern ad tech